Spot Your Light

A marketing and web agency for small businesses and job seekers: compelling copy, social media and a website that shows off the work.

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Spot Your Light paired copywriting and marketing with design and development. Its WordPress network hosted the agency site and client sites, including People 4 Places, RincsArt and Resource1381.

TYPE: Small-business marketing agency
PLATFORM: Web
YEARS: 2020 – 2022
ROLE: Ran the agency with a copywriting partner, and built its site and its clients' sites on one WordPress network.
STACK: WordPress multisite / Custom themes and plugins / Cloudways

4services: web design, copywriting, social media, branded materials
5client brands in the portfolio
1WordPress network running every site

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[01]

An agency site that sells the work

Copywriting, social media and web design under one roof, with a home page that pitches it in one line, a portfolio, a blog and a contact flow.

[02]

A portfolio clients could filter

Projects sorted by web design, copywriting, social media and branded materials, each opening a full case study.

[03]

People 4 Places

A boutique recruiting agency, brought to life from concept to launch: cohesive branding, copy and a website tied into their HR staffing CRM.

[04]

Vie Home Services

An award-winning home cleaning and repair company in northern Florida. Social media, email marketing and editorial grew their following, brought in leads and positioned them as experts.

[05]

Vie Plant & Garden Design

A landscape design firm in a crowded market. A new Instagram and Facebook presence showed off their work and turned into steady traffic to their website.